Introduction:

I'm Fatima Ali, an A level student at Learning Alliance- I recently worked on my AS level Foundation portfolio which included making a magazine cover, content and double spread page. The foundation portfolio helped me understand the importance of all media projects and the effort and attention it requires, I was able to polish my photography and Photoshop skills.

Here is a link to my previous blog: https://fatimaalismedia.wordpress.com

Set Brief:

For my A level advanced portfolio, the task is to make a "Music album promotion package". It includes making a music video, website and a Digipak. The advanced portfolio allows us to develop our critical understanding skills and be able to plan and construct our media products according to the way we want. In order to be able to have a good project completed by the end of the year, extensive research and planning is extremely necessary. If research is done properly with good detail and sound knowledge of the codes and conventions of a specific genre planning a project becomes comparatively easier since an individual would know what exactly has to be done. During the planning, a proper storyboard and mood-board will be needed in order to show the understanding of all the conventions. Photographic evidence along with footage's of where and what the project is must be given in order to give the portfolio a more personalized feel. 

A music album promotion is going to be challenging but I look forward to learning more, researching and eventually using all of my knowledge of codes and conventions in my project.